Marc Roberge, Madison Tevlin & Coca-Cola 'Reach Up' for the Special Olympics

Founding partner of the Special Olympics, Coca-Cola, sponsors 'Reach Up' - the official anthem of the Special Olympics 2015 World Games in LA.

GUEST: MARC ROBERGE & MADISON TEVLIN 
HOST: ALLIE MERRICK 
​TOPIC: SPECIAL OLYMPICS 2015 WORLD GAMES ANTHEM

This summer, Los Angeles will welcome 7,000 inspirational athletes from 177 different countries to the 2015 Special Olympics World Summer Games. Supporting children and adults with intellectual disabilities, the World Games is the largest sports and humanitarian event on the globe. To celebrate, The Coca-Cola Company, Founding Partner of Special Olympics, has assembled a star-studded team to record a unified song for the 2015 World Games, titled “Reach Up.” The new song debuted Monday, June 15, and will be performed during the Opening Ceremonies at the World Games on July 25.

“Reach Up” features Marc Roberge of the rock band O.A.R., recording artist Cody Simpson and, accompanied by Breanna Bogucki, a singer and decorated Special Olympics athlete from Illinois who has Autism, and Madison Tevlin, a young Canadian woman with Down Syndrome who became a viral sensation earlier this year. Inspired by Special Olympics Unified Sports – a program that brings athletes with and without intellectual disabilities together on the same team to compete – “Reach Up” embodies the values of optimism, acceptance and inclusion shared by Coca-Cola and Special Olympics.

Want to get involved online? Click HERE to watch the official video and then share it. Coca-Cola will donate one dollar to Special Olympics for each fan that shares the “Reach Up” music video on social media using the hashtag #ReachUp. Visit Coca-Cola online to get the whole story: www.coca-colacompany.com/reachup

"Some reach for the stars. Others reach out to lift up others, recognizing the every day heroes for the stars that they are.  The 2015 Special Olympics Summer World Games are returning to the U.S. next month for the first time in sixteen years.  Coca-Cola, founding partner of the Special Olympics, wanted to support the event in a major way, and assembled a star-studded group to record the official anthem for the games. Called “Reach Up,” the song features artists both with intellectual disabilities and without, including O.A.R. lead singer Marc Roberge and YouTube singing sensation Madison Tevlin. Cheers to beautiful voices that validate the spirit of the games." 
​- Allie Merrick